Home

For over 25 years, I’ve had the privilege of meeting thousands of families as an admission professional at independent schools. One of the most important parts of the application process is the parent interview. It’s often the first chance for families to share their story, their hopes for their child, ...

The night before my daughter graduated from high school, I sat on the porch scrolling through old photos -- her first day of kindergarten front and center. What came to mind was that all I could think about then was hoping we really picked the right school. Not the marketer in me. The mom. No campaign ...

Millennials – born between 1981 and 1996 but often labeled as “young adults” – are stepping into a new phase of life. Now in their thirties and forties, this generation is now navigating the challenges of parenthood, including making important decisions about where their children will go to school. ...